The sensation of accompanying a Reality Show of that load, with the whole available technology is of fundamental importance for us to notice the amount of information that will "be bombed", not only through the producing broadcasting station, in the case GLOBO TV, as the others that unceasingly will accompany closely to generate matters inside of their programs, besides the computer science users that have at disposal the videos - covering originating from the program through Internet. I am not an assiduous viewer, but, once in a while, when of the interest and of the situation that they come the events, I appreciate watching candidates' acting, mainly on the cultural side, not that it is necessarily considered intellectual, in way any, but to simply appreciate the way of each one’s every-day being, to the way they speak, it is very interesting to add all this to my "counter-information."

We know, however, that the communication means influence in a lot over the less fortunate people's culture values, faiths and behaviors and that most of the time the own television media submits them to a brainwashing process that turns them as characters, lived in the screen, giving the false illusion that they are free to choose whatever they want or whatever they think about.

For the more caretakers, the solitaries, the television is a complement that can bring a comfortable company sensation and intimacy with the participants of the anything else, anything minus, and already famous television program that arrives to its sixth version, Big Brother Brazil, and that a paraense citizen has a chance as participant, what will make our population with right the supporter and something plus, to be definitively attempts all of the youth's movements that this will start to represent, very soon, with a star, or, who knows, as a celebrity.

It is very gratifying for us to have a representative genuinely parauara, in the case psychologist Thais Macedo, in that great "game", because, we know that her presence by itself is a reason of free propaganda already constituted for the State of Pará, regarding to our history, culture and tourism, what opportunely exalts us deeply, knowing that such information will be taken to the most distant places of the country and of the world.

The mass communication is in the reality capable to interfere in the subjective life, in the social relationships, and in the reality, in the viewers' life, because it informs and it amuses millions of Brazilians that a lot of times change their behavior. There is not as denying that with the coming from television, the speed of the information through the time, between soap operas and auditorium programs, where prejudices are questioned and behaviors a little ethical are denounced, is an influence that it can be evidently positive. On the other hand, we cannot forget that, no rare, the characters of that magnificent program, without a doubt, in a recent future, they will play parts of models for us to exhibit products of the most several, that it varies from the hygiene to the drink, could arrive until the fashion, or even the culture.

The question is in the air: after the end of each program - Big Brother - whichever is the version going on, will the participants be free and capable of having own opinions without being guided by the communication means? Or will it be only an illusion of freedom, last to the viewer so that believes that they are free to choose, since they are confined to a system of values that is imposed during the whole time they stay at the house.

When writing the book, in 1984, in which it appeared omnipresent Big Brother for the first time, George Orwell alerted for the danger of being walking to a totalitarian society. In that immeasurable fiction, the Big Brother watched the whole society through cameras and microphones, 24 hours a day, reducing to the maximum the exercise of their inhabitants' individual freedom. In spite of that not being very clear for most of the people, that’s what it is happening to us right now through the loss of essential values of life in exchange for the consumption values. Today, the reality is not very different, when in some cities of Brazil, besides in Belém, we are observed by cameras, a lot of times, even indiscreet. Then, gradually, thanks to that brainwash, are not we losing the individual freedom of thinking, to feel?

But it was in Holland, in the year of 1999, that the program Big Brother reality show appeared created by Endemol, one of the companies of entertainment of Europe, with the objective of taking the public to an interaction every time larger with their participants, everything apparently inspired in the itinerary of the book of authorship of George Orwell. As we know, Big Brother is a game that mixes temperament individuals and different social and cultural level in a same scenery, preferably people that possess a beautiful face and a slender body, sometimes with vacancies for some less fortunate, financial ones and intellectually, that they should live together at a house during two months, day and night, under the surveillance of cameras and dispersed microphones in all of the spaces in that they are moved.

Did we denote that, then, how can we have freedom and autonomy when we are confined in a system of values that is to us imposed? Let us see, if we got dressed in the same way - to that we called fashion - and it is criticized who doesn't get dressed like us; if we consumed the same products; we looked for status, money, comfort and fame; if, actually, did we think and did we want the same things, where are the differences?

Jurandir Freire in his book, "Violence and Psychoanalysis", affirms that in each historical context the society forms an ordinary psychological type, in response to the needs in the moment. Nothing else than the globalization of emotional particularities previously defined as normal. Such a process ends up resulting in a symbolic violence, once it is imposed the person the reality that she should adopt as exclusive referential for her orientation in the world. It is; therefore, through the ideological intimidation that it is reached the people's adaptation, which facilitates the social control.

When accepting that standardization the individual cloister subjectivity inside of herself, starting to show what it is waited or what it is desired for her. In other words, she begins to live an appearance and, the more it is adjusted her, the less she understands the desires, feelings and the own existence; gradually, loses conscience about who she really is. Like this, in a world with so many information, noises and appeals, life is going describing direction: nobody else has time for anything, mainly to take conscience in fact on what it is happening around her.

Modernly the fantastic technological apparatus in the group to have faith that we are closer some of the other ones, however, we are more and more entangled in the individualism, in the superficiality and in the competition, that ends for resulting in the violence. To flee of that process, without a doubt, it is not task of the easiest. The first step in that sense maybe is to determine of what type a person wants to be, and what basic values did want to orientate her life?

To contain, I ask the readers for permission to paraphrasing Jurandir Freire saying that "the last word on the validity of this purpose" will be without a doubt of the reader and of the viewer. But, as Bial says “you already belong the house and can take one more look."